Make your marketing work smarter

Marketing is ever-changing. With new technologies constantly emerging and consumers having more choice than ever in how they interact with brands, go-to marketing tactics no longer perform as expected. Consumers have so much more control over how their data is used that businesses need to deliver the most engaging, personalised communications to remain relevant in this consumer empowered era. To do this effectively and at scale, marketing processes need to be automated.

Intelligent automation enables GDPR compliant contact strategies that deliver targeted messages throughout the customer lifecycle. And real-time analytics and machine learning can transform how data is used to deliver the most personalised communications en masse.

Automate to accelerate

With so many campaign management, customer touchpoint and insight tools in play, an automation hub brings all this data together to improve the speed and efficiency of marketing decision making.

A 360-degree view of the customer and channel performance, plus automated contact strategies, enable marketing teams to deliver the right message, at the right time, via the right channel, at pace.

Marketing of the future

What if… you could deliver the most personalised omnichannel communication experience to attract more loyal customers?

Deliver highly personalised messages and relevant content at every touchpoint, enhancing the customer experience and improving marketing ROI, without overstretching busy marketing teams.

Connecting everything you need

Campaign management
CRM
Social Media
Analytics

Benefits of automated marketing processes

1

Track and access all marketing touchpoint data, from ads to event leads, in one place.

2

Automate targeted upsell and cross-sell opportunities to increase engagement.

3

Focus activity on qualified leads, and use automation to engage via the channels they use most.

quote mark